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Vivir: a los saltos [To Live: By Leaps and Bounds]

1964
20th century
183.2 cm x 183 cm (72 1/8 in. x 72 1/16 in.)

Rómulo Macció (Buenos Aires, Argentina, 1931 - 2016, Buenos Aires, Argentina) Primary

Object Type: painting
Artist Nationality: Latin America, Argentinean
Medium and Support: Acrylic, tempera and/or poster paint, and pencil on particle board
Credit Line: Blanton Museum of Art, The University of Texas at Austin, Archer M. Huntington Museum Fund, 1973
            
               Accession Number:                P1973.11.2             
            
Object Description: Rómulo Macció’s title for this painting implies both a positive call to action and an ironic critique of mass media and consumer society. The central rectangle recalls a television screen, and the influence of popular media was indeed one of the hotly debated political issues of the 1960s. He interrupts the composition—as commercials interrupt a seamless television show—to suggest a sinister presence lurking behind our everyday lives. Macció’s incorporation of masks and deformed faces adds to the painting’s sense of horror and may reflect the currency of Jean-Paul Sartre’s philosophical ideas of existentialism in Buenos Aires.

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